SPB celebrates SPB Innovation Xperience Day

SPB > COMPANY > SPB celebrates SPB Innovation Xperience Day
  • SPB held a day focused on innovation and the people who form part of the company, highlighting their contributions and ideas.
  • The event took place at The Terminal Hub, the new home of innovation in Valencia.

SPB held its first innovation day, its first SPB Innovation Xperience Day. The aim of the session was to provide a space and a specific time to delve into innovation through different phases.

First of all, Martín Beitia, director of innovation in Iberia, was present. During his presentation, Beitia explained the history of his company, its evolution over the years and the tools and strategies that are being developed today to implement innovation. A great example that has served as inspiration for the following phases of the day.

Secondly, the speakers were the colleagues attending the conference, who presented different innovation projects in the company that have been developed in multiple areas. It was undoubtedly a very enriching presentation that helped all those attending the conference to learn about all the projects being carried out and how innovation is being implemented at SPB, i.e., where we are right now.

The third phase consisted of two dynamics. Divided into groups, the participants highlighted the qualities that they believe an innovator should have and the path that a company should follow so that, in their opinion, it can further promote this innovative culture.

At SPB we like to say that innovation is in our DNA, but we want to continue learning and using innovation as a lever to grow and become stronger. People are our greatest asset and those who know our company best, so there is no doubt that they are our best advisors.

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