- For the first time we will be attending with our own stand.
- PLMA (Private Label Manufacturers Association) is the world’s most renowned private label trade fair.
SPB Germany is participating this year with its own stand at the PLMA, the most important private label trade fair, which is being held at the RAI Exhibition Centre Amsterdam. This is a major milestone for the company, as for the first time it is exhibiting products from three different categories: laundry care, dish care and home care.
The stand is number 8.A67 and is located in hall 8. A team has travelled to the stand, consisting of Gracia Burdeos, CEO of SPB Global; Jose Cabanes, Business Development General Manager; Leandro Messina, International Sales and Marketing Director; José Miguel Zorrero, International Sales Manager; Ana Delgado, Marketing Manager; Beatriz Gil, KAM; Florian Kammerer, KAM; Mariluz Mínguez, Product Marketing Manager, and Debbie García, Product Marketing Manager.
The PLMA, which was held for the first time 44 years ago, attracted 15,000 visitors from 120 different countries and more than 2,000 exhibitors in 2023.
For SPB Germany it is a great opportunity to participate in this PLMA fair, first of all, because of its great prestige, but also because of the great opportunity to show our work to the rest of the exhibiting companies and visiting companies, and for the great experience of being able to learn and share time and ideas with international companies in the sector.